HarperCollins Launches HarperTeen Impulse ImprintBy
The Young Adult genre is one of the hottest genres of publishing and many companies are eager to enter this space. Twilight and dystopian drama The Hunger Games are two of the poster children of this genre and even Rich Riodrin and James Patterson are jumping into the fray. Next to take advantage of this segment is HarperCollins, with a new imprint aimed at young teens called HarperTeen Impulse.
HarperTeen Impulse intends on launching its first title December 4th! The titles that are going to be available are – Breathless by Sophie Jordan, a companion novella to her Firelight series; Stupid Perfect World, a future-set novella by bestselling author Scott Westerfeld; Cruisin by Sarah Mlynowski, a short story in which teens take a plunge on the high seas and discover that everything is not as it seems; and Radiant by Cynthia Hand, a novella set in the world of her bestselling Unearthly series. Forthcoming titles include The Prince: A Selection Novella by Kiera Cass, a companion to the New York Times bestseller The Selection; Tags, a one-act play by National Ambassador for Young People’s Literature Walter Dean Myers; and One Day More, a prequel novella to bestselling author Aprilynne Pike’s forthcoming novel, Life After Theft.
Most of these books will cost anywhere between .99 and $2.99! Most of them will be available via the website the company started recently called Epic Reads.
According to the Association of American Publishers and the Book Industry Study Group’s annual survey, children and young adult fiction have been the fastest growing category of ebooks in a market worth $2.8 billion US.