Hanvon to release Color e-Reader with e-ink

hanvon color ereader

Hanvon is no stranger to making e-readers, they have made plenty, including the Wisereader NF18. Drawing on their experience they are set to release one of the first pure e-ink electronic readers, sometime in March 2011.

Plenty of color e-readers are out already including the Pandigital Novel or the Sharper Image Literati, but they are LCD based instead of true e-ink. E Ink screens have two advantages over LCD — they use far less battery power and they are readable in the glare of direct sunlight.

“Color is absolutely critical for E Ink,” said James McQuivey, an analyst at Forrester Research. “Without it, they’ll either be replaced by LCD displays or other competitors.”

One of the reasons people stick with true e-Ink ebook readers, such as the Amazon Kindle or Sony e-readers is because of the better contrast ratio, and how crisp e-ink looks. Although current generation color e-ink is inexpensive at large bulk orders, many companies such as Amazon and Sony are holding off on it.

The main factor in current generation color e-ink is that it can not display animations or video that well at all. Another reason is that it is expensive unless enough screens are ordered, in that case it is actually more affordable then gray-scale e-ink.

Although plenty of information on the upcoming Hanvon Color e-reader is not disclosed. We do know some key facts, this unit will feature a full color 9.7 inch color touchscreen. We also know it has a  price tag of around $440 dollars, and will feature 3G and WIFI.  More then likely we will get extensive CES coverage of this in January.

Hanvon has admitted they are not competing against the Apple iPad with this new offering, they are cattering to more of the electronic reader crowd that prefers e-ink over LCD.

via The New York Times

Michael Kozlowski (5148 Posts)

Michael Kozlowski is the Editor in Chief of Good e-Reader. He has been writing about electronic readers and technology for the last four years. His articles have been picked up by major and local news sources and websites such as the Huffington Post, CNET and more. Michael frequently travels to international events such as IFA, Computex, CES, Book Expo and a myriad of others. If you have any questions about any of his articles, please send an email to michael@goodereader.com

  • Ezrani

    Color e-ink with full touch screen? This is what I was hoping the Nook Color would be.

    Oh well…

  • Anonymous

    The Nook Color will not run apps straight out of the Android Market, but that does not mean it cannot run them. In fact, they have done a lot of tests on apps from standard Android smartphones and they pretty much run on Nook Color, which has Android 2.1 under the hood. (The Nook native interface and apps are just standard Android application layers.) Barnes & Noble special Nook SDK runs on top of the standard Android one and gives developers access to exclusive extensions and APIs for the Nook and its interface. So porting Android apps is not difficult. B&N says it is more like optimising them for Nook than porting them. Nook Color screen is supposed to be better (less reflective) for reading than iPad thanks to new LG screen with anti-reflection coating. It allows to watch videos, listen to the music, view Office documents and PDF’s. If you prefer e-Ink screen, the original Nook is still available from BN.

  • http://www.printhead911.com Bulk Ink

    Hanvon, the leading ereader supplier in China, will be the first company to offer a color ebook reader that uses an E Ink

  • Ale

    See the last part of the 5th paragraph:
    “..more affordable then gray-scale e-ink.” – THAN.