Well, that’s what the latest iPad TV commercial has been named as. That’s also the first thing that a gruff voice will be asking you – ‘What is iPad?’ The same voice then goes on to answer, “iPad is thin. iPad is beautiful.” Launched during primetime programming, the latest commercial is a follow up of the first iPad commercial that was launched during the Oscars and focused on the tablet’s portability and the utter ease with which it can be used.
The latest commercial takes things further with the focus now on all the good things that the iPad can do or its good attributes. Like its beautiful sleek design, compact size, or the easy availability of a large app eco-system. Then the iPad’s impressive battery life, which stand at above 10 hours is also hyped as also the rich web experience the device can let you have. The ad also depicts the iPad being shown in a variety of locations which also includes one on a moped.
The ad is a departure from the soft, laid back voice that promoted Apple products with a gruffy male voice taking over that does seem to emulate a gangster of sort. The ad ends with the proclamation, “It’s already a revolution. And it’s only just begun,” something that surely can’t be denied with.
Also, the ad should come in handy for President Obama who has recently said while making a commencement speech at Hampton University that he isn’t aware of how to use an iPad. Maybe he should start off with ‘What is iPad.’
Meanwhile, the latest report available continue to forecast a long waiting list for the iPads, which in some stores has stretched up to even 2 weeks. There is no official confirmation from Apple as to whether the shortage in supply is due to a sudden spurt in demand that already is one of the most sought after gadgets right now. However, some view it to be due to Apple shifting inventories to meets international demands. Apple has already started taking pre-orders for the iPad from May 10 in Australia, Canada, France, Germany, Italy, Japan, Spain, Switzerland, and the UK.
Watch this space for more tablet or e-reader news.