Notion ink Adam Bricked with over the air update

notion ink adam bricked

Many people are finally receiving their Notion Ink Adam, a milestone device for the small Indian start up company. A word of caution: the over the air update that your device prompts you to install for the first time will kill your machine, due to an error with the Nvidia Tegra 2 processor. We have talked to a few people that have said that when they installed the update, their unit ceased to boot up.

The Notion Ink Adam has stopped pushing the update to its tablet and has sent an email to all of their customers. Ours read; “A couple of our family members, who received the Adam already, reported to us that they faced some issues in updating their device. So, as a precautionary measure, we would advice you to refrain from updating your Adam until we investigate this matter and contact you with an official update regarding this matter.”

Better late then never with this cautionary email advice from the folks at Notion Ink, let’s hope they do something for the people that  bricked their units right out of the box.

We at Good e-Reader are tremendously excited about our 3G Pixel-QI model that should be here in 2 days! Stay tuned for videos about it.


There is now a fix issued from Notion Ink that allows you to fix the bricked Adam if you have installed the over the air update. Check it out after the Break.

How to flash your Adam and get it working again

This fix is recommended only if your Adam has stopped booting up after installing the over-the air system update on 24 January. Please don’t use the method indicated to flash your Adam with any ROM not from Notion Ink, as it would probably damage your Adam irreparably.

Please read this whole document before proceeding.
You need to have the following items
1. A Windows or Linux PC
2. The Notion Ink Adam you wish to flash
3. A mini-USB to USB cable for connecting the two (It’s not included in the Adam package, but you might have one lying around. If not, it’s readily available in any electronics shop)
4. The appropriate Adam Recovery Kit which you can download from the URLs below. (About 80MB)

1. Windows PC, LCD Adam
2. Windows PC, Pixel Qi Adam
3. Linux PC, LCD Adam
4. Linux PC, Pixel Qi Adam

Here’s a summary of what you’ll be doing:
1. On your PC, extract the Adam Recovery Kit.
2. Restart your Adam in “Force Recovery” mode and connect it to the PC.
3. If you’re on Windows, install the USB drivers from the Recovery Kit.
4. Run the ROM flash utility from your PC, and wait for it to complete.

Using your favourite ZIP extraction tool, uncompress all the files in the Adam Recovery Kit to any folder on the hard drive of your computer.

Before proceeding, ensure that your Adam has at least 50% battery charge or is connected to power and charging. Also make sure that your computer will not turn off during the flashing process. Turn off your Adam and enter force recovery mode by pressing and holding both the Volume Down (-) and Power buttons for two seconds. The orange (charge) and red (CPU) indicators on the right side of your device will light up, indicating that your Adam is in force recovery mode. Release both buttons, and connect the mini-USB port on your Adam to any free USB port on the PC using your cable.

3. INSTALL DRIVERS (Windows only)
Your Windows PC will show a notification that a device “APX” has been detected. If you get a “Found new hardware” dialog box asking where to install drivers from – choose “list or specific location”. If you don’t get this dialog, open the Device Manager via System in the Control Panel, find and double-click the “APX” device, and click the update driver button. Select the “usbpcdriver” folder inside the extracted Adam Recovery Kit as the driver location. You may receive a warning that the driver is not certified or signed by Windows – choose to install it anyway.

You’re now ready to flash your Adam. Make sure that the USB cable is connected securely. To begin the process under Windows, run the “download.bat” batch file from the folder where you extracted the Recovery Kit. If you’re using Linux, open a console window at the folder containing the extracted Recovery Kit, and run ./ Your device screen will show that it is being updated, and the console window will show the progress. IMPORTANT: Do not close the console window or stop the update before it is complete. If the update is interrupted mid-way, your Adam will be damaged irreparably. Hopefully all goes well, and in a couple of minutes your Adam will boot up with the new software. Congratulations! If at any point you find that things aren’t going according to plan, please send an email to right away.

Thanks for your continued support
Team Notion Ink

Michael Kozlowski (5153 Posts)

Michael Kozlowski is the Editor in Chief of Good e-Reader. He has been writing about electronic readers and technology for the last four years. His articles have been picked up by major and local news sources and websites such as the Huffington Post, CNET and more. Michael frequently travels to international events such as IFA, Computex, CES, Book Expo and a myriad of others. If you have any questions about any of his articles, please send an email to

  • Paritosh

    A solution to the problem was released by Notion Ink within 2 hours of being reported. That is unprecedented among device manufacturers. A recovery kit has been released allowing a user to recover from a bricked state. Again Unprecedented!!! Geeks are really going to go play with their ADAMs now!

  • Good E-Reader

    Thanks for the update, we have posted the step by step guide along with the files and tutorial needed in order to unbrick the unit.