Golf World is the oldest American magazine and first started publication in 1947. Conde Nast has made the call to suspend the print edition, due to declining sales and focus on digital distribution.
The changes were announced Wednesday as part of its “new strategic vision” for Golf World. By going exclusively digital, the magazine will start pumping out 50 issues a year, up from 31 issues of the print version.
Jerry Tarde, the chairman of Golf World said “It’s a response to the times and people’s reading habits, and the changing nature of the 24-hour news cycle,” Tarde said. “The notion of a print magazine that lands a week after the action … the perspective is really good, but it’s much better if it can be delivered immediately. That’s what our readers’ expectations are.”
According to Adage, Golf World averaged paid and verified circulation of 213,387 during the last six months of 2013, according to its filing with the Alliance for Audited Media, down slightly from nearly 215,000 a year earlier. Print ad pages were off 28.5% through its July 21 edition, according to Media Industry Newsletter.
Apparently they will not be releasing a digital magazine, per say. Instead, everything will be o instantly viewable from GolfDigest.com with daily updates on the latest golf news and tour coverage.
Michael Kozlowski is the Editor in Chief of Good e-Reader. He has been writing about audiobooks and e-readers for the past ten years. His articles have been picked up by major and local news sources and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times.