The Atavist is a boutique publishing company that launched in early 2011. Evan Ratliff and New Yorker senior editor Nick Thompson started the digital exclusive service to promote short and long-form Fiction. One of their new titles features an interactive eBook cover, done by legendary cover artist Chip Kidd.
Karen Russell is a New York Times bestseller who wrote the novel Swamplandia! Her new book is an imaginative and haunting novella about an insomnia epidemic set in the near future. “Sleep Donation explores a world facing the end of sleep as we know it, where “Night Worlds” offer black market remedies to the desperate and sleep deprived, and where even the act of making a gift is not as simple as it appears.”
This new interactive cover is actually a fairly solid marketing campaign and is giving the book some early buzz. It is being sold exclusively as an eBook and will be available at the end of March on Amazon, Kobo and iBooks.
Michael Kozlowski is the Editor in Chief of Good e-Reader. He has been writing about audiobooks and e-readers for the past ten years. His articles have been picked up by major and local news sources and websites such as the CNET, Engadget, Huffington Post and Verge.