First up at the Apple Event this morning was Tim Cook introducing the addition of HBO Now to their Apple TV line-up. While that news may not be unexpected, learning HBO Now will only be available for iOS based devices and Apple TV (at least at launch time) was a bit surprising. Good news for those of you with Apple TV, an iPad, or an iPhone –less so for those carrying an Android-based device.
A few other details were also announced, including confirmation of the $14.99 per month price-tag (with your first month free).
For those of you relieved to have a standalone way to watch Game of Thrones, have no fear –you can subscribe prior to the launch of season 5 on April 12. To whet your appetite, the CEO of HBO was on-hand at the launch event to preview a special new trailer for the popular series (which I have to admit, made it even harder to wait these next few weeks until it starts up again).
Is HBO making a mistake giving Apple exclusive rights (initially) to their new standalone subscription service? Will Android-loyalists forgive them, or are they losing would-be subscribers forever?