There is no denying that people are drawn to the things that they fear watching a horror movie or reading a good book is strangely compelling. According to Glenn Sparks, Ph.D, a professor and associate head of the Brian Lamb School of Communication at Purdue University, one reason for the appeal is how you feel after the movie. This is called the excitation transfer process. … [Read more...] about What is the Best Horror Story You can Come up with in Two Sentences