Amazon Reviews are the gold standard for determining if a product is good. Real people write reviews of e-readers, tablets, accessories, books, etc. Last year, Amazon released a new summary feature: AI-generated customer review highlights. The feature provides a short paragraph on the product detail page, highlighting shared positive, neutral, and negative customer opinions about a product and its features. Is this something you consider when buying something?
You can find the AI-generated customer reviews on the product page. Visit the customer reviews section, and some text at the top reads, “Customers say.” This paragraph is AI-generated and offers an overview of the verified reviews the product has received. Customer review highlights are available across a broad selection of products. If you are not seeing them, there may not have been enough reviews with shared mentions.
AI Reviews are primarily a mobile experience, but you can also see them online. However, the feature is only available in a handful of markets: the U.S., the UK, Australia, India, Singapore, and the United Arab Emirates. Amazon has not disclosed when it will roll out to Canada and other European countries.
Michael Kozlowski is the editor-in-chief at Good e-Reader and has written about audiobooks and e-readers for the past fifteen years. Newspapers and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times have picked up his articles. He Lives in Vancouver, British Columbia, Canada.
