Indigo has just unveiled a new shopping experience for iOS and Android. The largest Canadian bookseller will offer passport support for all Apple devices to expand on their loyalty program. Instead of trotting out your points card with every purchase, you can just pay with the app at the checkout. It works very much akin to the ever popular Stackbucks app.
One of the most exciting elements about the app is the ability to scan a barcode of any product in store, buy it directly from the app, and have it shipped conveniently to your home or to a gift recipient. The barcode scanning feature isn’t just for purchases. It also lets you access further product information, ratings, reviews, and store availability.
“Our customers have let us know that they want to experience all that Indigo offers through their mobile devices,” Sumit Oberai, Chief Information Officer and Executive Vice President of Digital at Indigo Books & Music, said in a statement. “Our new mobile app will ensure that we’re offering a truly integrated and rich experience across our channels.”
You can download the app for free on the Good e-Reader App Store!
Michael Kozlowski is the editor-in-chief at Good e-Reader and has written about audiobooks and e-readers for the past fifteen years. Newspapers and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times have picked up his articles. He Lives in Vancouver, British Columbia, Canada.
