Youth in the United Kingdom are not very enamored with the entire concept of reading on a e-reader, smartphone or tablet. The first survey from YouthSight‘s State of the Youth asked 1,000 people what type of medium they regularly employed to read novels. 64% said they preferred print books, while 16% said e-books.
When it comes to electronic reading devices, nearly half of all of those surveyed (43%) said they read using their smartphones. The next most popular device was a Kindle, used by 34%, then iPad (27%), laptop (23%), other tablet (19%), desktop computer (3%).
The majority (64%) said less than £3 is the right price for an e-book, whilst 26% said they would be willing to pay between £3 and £5.