Berlin Germany based txtr has just unveiled five new ebook Stores in Australia, New Zealand, South Africa, Ireland, and Canada. Expanding into English speaking countries seems to be a huge priority, since txtr already has stores all over Europe.
txtr has launched in Australia with books from Hachette, Penguin, Simon & Schuster, and Pan Macmillan, as well as leading independent publisher Allen & Unwin. In South Africa, txtr provides access to best-selling titles from US and UK-based publishers as well as over a thousand titles from New Holland Publishing and Random House Struik. In all seven countries, the txtr stores offer a choice of well over half-a-million English-language titles. For example 660,000 titles are available on au.txtr.com and over 720,000 titles are available on gb.txtr.com.
txtr’s Vice President of Content & eCommerce Anne-Sophie Lanier says, “The rapid expansion of txtr’s operations bears testimony to the flexibility of the txtr e-reading platform. Our track record in rolling out new local content catalogs as well as localized shopping and reading experiences is unparalleled.”
txtr now has ebook stores in 17 different countries and the company’s technology powers the 3M Cloud Library service. All of these new stores are available via the Android platform, the web, and iOS. Hopefully, when its Beagle e-Reader is officially on sale, all of this content may sway a few people to buy one.