E Ink has been traditionally known for the screen technology found on popular e-readers such as the Kindle Paperwhite, Kobo Aura and Sony PRS-T3. The company has been developing digital signage technology for the past year and a half, and now accounts for 6% of their revenue stream. This year at CES the company debuted a new luggage tag system that will allow travelers more flexibility to track checked baggage.
The tags are made of low-power E Ink screen technology that feature RFID for tracking and Bluetooth for information updates. Users can use an upcoming app to program in flight information and connector flights. This is a boon for the frequent traveller that needs to know if their luggage made it and track its exact position.
The tag system is currently being tested at by Vanguard ID and British Airways. It has also been approved by IATA, the trade association worldwide airlines.