Black Friday is the most lucrative day of the year for Amazon and this is apparently not enough for them. Christmas is coming early this July with the advent of a new holiday, Prime Day.
Prime Day is a one day shopping extravaganza that will transpire on July 15th 2015. There will be a copious amount of deals that will only be available for Amazon Prime members who have paid the $99.99 per year fee to get free two day shipping and a plethora of other benefits.
The sale promises to drop prices in a slew of categories including video games and electronics. Members will find deals starting at midnight PDT, with new deals starting throughout the day, as often as every ten minutes.