The Amazon Kindle Colorsoft has received a sizable discount, making it a compelling purchase for anyone looking to upgrade an older Kindle e-reader or buy one for the first time. In the United States, Colorsoft normally retails for $279.99, but it is 20% off and can be bought for $224.

Amazon has never had a color e-reader before; all of its e-readers since 2007 have employed a traditional black-and-white e-paper display. This is one of the best ones on the market, beating out almost all of its competition. The bright and vibrant screen makes it excellent for reading during the day or night. Amazon also uses brand-new screen tech with this model, which no other company has ever used. This created some problems with the initial batch of Kindles that early adopters purchased, but has since been fixed with any new Kindle purchased today.

The shopping experience is enhanced since you can see audiobooks, e-books, and manga cover art. The product description pages and starred ratings are also in colour. You might not notice a massive change in the actual reading experience for a typical e-book, but anything with many images or a PDF looks tremendous. Page-turn speed is also breakneck; Amazon said it was 25% quicker on this model than the previous generation Paperwhite.

If you are on the fence about whether or not you should buy the Kindle Colorsoft, make sure to read our comprehensive hands-on review.

Introducing Amazon Kindle Colorsoft Signature Edition (32 GB) – With color display, auto-adjusting...
  • Read in color – The new 7" Colorsoft display is high-contrast and easy on the eyes, with paper-like color that brings covers and content to life.
  • Color your pages – Highlight your favorite scenes in yellow, orange, blue, and pink.
  • Marathon reading – A single charge via USB-C lasts up to 8 weeks, or power up with the wireless charging dock (sold separately).
Editor-in-chief | michael@goodereader.com

Michael Kozlowski is the editor-in-chief at Good e-Reader and has written about audiobooks and e-readers for the past fifteen years. Newspapers and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times have picked up his articles. He Lives in Vancouver, British Columbia, Canada.