Kobo today has struck a deal with the Fairmont Hotels to have E-Readers available for customers to utilize if they are Gold Members.
When you stay at the hotel, you will get deals on most Random House E-Books, giving you between $2 and $5 in savings on select titles. When you return your e-reader when you check out, you get further coupons for E-Books.
This gives people incentive with coupons for deals and free ebooks to go out to the local Chapters/Boarders store and purchase a new Kobo E-Reader.
Michael Kozlowski is the Editor in Chief of Good e-Reader. He has been writing about audiobooks and e-readers for the past ten years. His articles have been picked up by major and local news sources and websites such as the CNET, Engadget, Huffington Post and Verge.