The Sony Digital Paper is the first large screen E Ink device aimed at business professionals and a stark departure from consumer e-readers. The product up until this point has only been available through key Sony partners and sold online, prospective owners have not got a chance to try it out to see if its the right fit for them, until now.
Sony executives have announced that the DPT-S1 Digital Paper is now on display at Sony Stores to “touch and feel” the device, especially to realize the lightness and also the fluid handwriting. It is currently available at the Sony Store at Stanford University in Palo Alto and the 550 Madison Avenue Store in New York.If a customer likes way they see, these locations have plenty of units in stock for $999.99. Not to mention that people from overseas have another option if they, a relative or colleague is in the neighborhood!
Sony has also confirmed they are engaging in direct advertising for the first time “We’re running some ads in the The Stanford Daily digital edition. There’s been considerable interest from individuals in the Stanford community, and from the Bay Area in general.”
I think being able to give the Digital Paper a test drive is tremendous. Up until this point if you wanted to check it out, you had to watch one of our extensive YouTube Videos, which demonstrates the full user experience. Actually being able to hold one in your hands and play with it for awhile is likely the best way to actually push more device sales.