With Apple making it known its new App Tracking Transparency feature is going to be one of the biggest highlights of its upcoming version 14.5 update for both iOS and iPadOS, now Google has stated they too are contemplating something similar for the Android platform. However, it is not exactly clear right away to what extent Google intends to go before cutting off advertiser's … [Read more...] about Google is planning new privacy features
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Facebook Allows Local Advertisers to Stalk You
Facebook began rolling out a new feature this week that gives local (to you) advertisers the opportunity to target users based on how close they have been to their physical location. This means that as you travel around your city, an add could pop up in your Facebook feed for that coffee shop across the way (though it may also be visible some time later). This hyper-local … [Read more...] about Facebook Allows Local Advertisers to Stalk You
Samsung Launches Apple Bashing Campaign
Before I begin, let me assert: I do not hate Samsung and I do in fact like many of their products. Heck, in many ways I actually think that their new Galaxy Note Edge is prettier to look at than Apple's new iPhone 6 Plus. What I do find disappointing is that the day after Apple's big announcement, Samsung responds with a series of ads that do little more than bash their … [Read more...] about Samsung Launches Apple Bashing Campaign
TheTablet Apple tried to stop
That's exactly the tagline Samsung is now making good use of in Australia as it attempts to make up for the time lost while it engaged with Apple in the court of law rather than the streets and markets Down Under. The ad appeared in the The Sun Herald newspaper and is clearly a smart move on part of Samsung as the Galaxy Tab 10.1 has already received a world of media attention … [Read more...] about TheTablet Apple tried to stop
Motorola XOOM Super Bowl commercial
Motorola unleashed its advertising campaign for the XOOM tablet with the commercial that it launched during the 2011 NFL Super Bowl. And in doing so, it seems it couldn't resist doing what can be termed as the most tempting thing to do - to paint the Apple iPad in bad light so as to bring forth the XOOM tablet as everything that the iPad is not. However, the almost minute … [Read more...] about Motorola XOOM Super Bowl commercial
The iPad May Shape The Future Of Print Media
The Apple’s iPad is the craze right now and the current must have device in the Tablet PC segment. As per company sources, over half a million iPads have already been sold and the rage never seems to die down. In fact, Apple is finding it hard to satisfy the demand within the US, so much that it had to postpone its earlier plans to launch the iPad internationally. However, … [Read more...] about The iPad May Shape The Future Of Print Media