One of the ways Apple has solidified its position as one of the dominant market forces with its iTunes ecosystem is with the savvy marketing of giftcards. Not only does it make a good gift, but also allows people who do not have access to a credit card to purchase ebooks, games, and apps. Recently, in order to stimulate sales, companies like Walmart are offering $100.00 … [Read more...] about Apple Sees a Publishing Backlash in Germany Due to Discounted iTunes Giftcards