Ebook Bundles Add Value, Discovery to Authors’ Works As authors and publishers clamor to help their titles be found in…Mercy Pilkington20 December 2013One comment2 minute read
Hachette’s Evan Schnittman and the Enhanced Hardcover Hachette Book Group has a new chief marketing and sales officer, Evan…Mercy Pilkington23 June 2012One comment1 minute read
Bundling Experiments Enticing Publishers GoodEReader reported last year how a major publisher, Workman’s Algonquin imprint, was…Mercy Pilkington7 February 2012One comment2 minute read