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In a groundbreaking trial conducted at Kavanagh’s Budgens Belsize Park in London, the integration of electronic shelf-edge labels (ESL) showcasing product sustainability attributes has yielded remarkable results, with the store reporting a notable 25 percent increase in sales. As TheGrocer reported, this initiative, a collaboration between ESL manufacturer SES-imagotag and … [Read more...] about ESL trial showing sustainability lead to 25% surge in sales in UK store