Okay, it's official --Apple not only knows how to generate hype for one of their signature product release events, they also know how to close out a keynote address: with a performance by a legendary rock band and the release of a major studio album... for free. As long as you are an iTunes subscriber (or become one), U2's new album is ready and waiting for you to download. … [Read more...] about U2 Makes Musical History: New Album Launches Free to .5B iTunes Customers