When Jeff Bezos purchased the Washington Post last year for $250 million, many people were wondering what role it would play on the Amazon ecosystem. There is a new Post app exclusively available on the Kindle Fire line of tablets. Users will get access to two editions per day which the editorial team for The Washington Post will release at 5 am ET and 5 pm ET.
The new app, with pre-loaded stories, pictures and even advertisements, was designed in close collaboration with Mr. Bezos, said Shailesh Prakash, The Post’s chief technology officer. “We talked to him constantly,” Mr. Prakash said, describing feedback Mr. Bezos gave to developers. “He’s our most active beta tester.”
The Washington Post app has been developed to replicate the experience of reading the paper as if it was in print, the “pinch view” feature in this app attempts to replicate that experience.
The app will be free for Kindle Fire owners for six months, and will then cost a dollar for the next six months. A version of the app will be available for Android and iOS operating systems next year, at $3.99 a month.
Michael Kozlowski is the editor-in-chief at Good e-Reader and has written about audiobooks and e-readers for the past fifteen years. Newspapers and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times have picked up his articles. He Lives in Vancouver, British Columbia, Canada.