This is a blemish on Amazon’s otherwise impeccable track record of being able to generate massive sales on books it gets behind. Despite the fact that this new book was aggressively promoted all over the main Amazon website, it has failed to gain traction with readers.
Amazon has its work cut out for itself in this foray into the traditional publishing world and getting its books put in stores. Barnes and Noble and many other major retailers said they would NEVER stock Amazon books in their stores. They don’t want to empower the online giant any more than they have to and books published by Amazon will likely have poor retail visibility.
Michael Kozlowski is the editor-in-chief at Good e-Reader and has written about audiobooks and e-readers for the past fifteen years. Newspapers and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times have picked up his articles. He Lives in Vancouver, British Columbia, Canada.
