Medium can be considered a longform blogging platform and they have had many missteps over the years in a bid to be profitable. The platform is taking the odd step of turning into a digital publisher and will be releasing a new ebook next week called The Big Disruption, by former Google VP of communications Jessica Powell. The ebook will be available on all major platforms and retail for $5.99.
Powell describes herself as both a technophobe and a technophile: With “The Big Disruption,” she hopes to satirize tech from the perspective of an informed insider who still loves the industry, despite its flaws and blind spots.
“Internally in these companies, they should continue to celebrate all this stuff they’re building and continue to encourage this mentality of build and think big, and what are these big problems, because some of that stuff is really inspiring,” Powell said. “But you should also be able to say, ‘Okay. We’re getting rid of the middleman, and that’s great for all these reasons. That means we’re getting rid of a person, right?’ Or, ‘Oh, we’re building a platform where anyone can say anything they want. That means that we’re building a platform where anyone can say anything they want.’”
“Our decision to publish former Google executive Jessica Powell’s novel The Big Disruption as the first full-length book on Medium exceeded all expectations,” Siobhan O’Connor, VP of editorial at Medium, said in a statement. “It’s been so successful we are taking the unprecedented step in publishing a print edition.”
Michael Kozlowski has been writing about audiobooks and e-readers for the past twelve years. His articles have been picked up by major and local news sources and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times. He Lives in Vancouver, British Columbia, Canada.