While the company website is a little stark right now, make no mistake that the people behind Publisher’s Weekly are going to unveil something big. Set to launch during this year’s BookExpo event, BookLife will not only help authors with the usual suspects like vetted professionals for cover design, editing, and formatting, but will also work to offer promotional tools that help authors get their books noticed in front of readers.
With the abundance of self-publishing opportunities available to authors now, and even opportunities like library distribution thanks to this morning’s announcement that Smashwords and OverDrive are pairing up on ebook lending, the real stand out will be in the ways that companies can offer book promotion to their clients. BookBaby has already made a name for itself as not only a digital distributor who does not take any portion of sales royalties, but also as a site that offers book discovery tools to its authors.
More information on BookLife will be forthcoming at this year’s BEA event.