Smashwords signed a distribution agreement with eBook subscription service Scribd last December. Indie authors who elect to include their titles in the Scribd catalog are now getting extra benefits, a free one year subscription to Scribd.
The one year free subscription to Scribd is only available to authors who have included their books in that distribution platform. Your complimentary subscription will activate when you claim your new Scribd author profile. The subscription will be valid for 1 year. If you’d like to renew your subscription after that, Scribd will remind you to enter your payment information. No payment information is necessary now to redeem your complimentary subscription.
Basically, in order to get your free subscription you have to create an author profile on Scribd. Smashwords is sending out emails this week to get users to sign up for the service and opt into the free subscription. Time is of the essence because the offer expires April 30th 2014.
Smashwords has ironed out a fairly solid arrangement for authors who want to include their eBooks into Scribd. The author or publisher earns credit for a full read when the reader reaches a certain trigger point, measured by the percentage of the book that is read. The first 10% of the book is a free sample, similar to a retailer. Excluding the sample, once the reader reads an additional 20% of the book, a full sale is triggered and the Smashwords author earns 60% of the list price, up to a maximum of about $12.50 per read. In practice, what this means for most fiction writers is that after the reader reads more than the first 30% of your book, it triggers a full sale. For some non-fiction writers, where your book’s content is more likely to be read non-sequentially, it means if the reader starts their reading deeper in the book at Chapter 10, a sale could be triggered after reading only 20% of the book (As an aside, this underscores the importance of authors building fully functional navigation into their ebooks so that all their book’s content is easily discoverable.