Berlin Germany based Txtr operates 14 ebook stores worldwide and the company reported today that it has launched its new Danish store. It currently offers access to more than 2,000 localized ebooks by leading publishers Gyldendal and Lindhardt og Ringhof. It also stocks close to 500,000 English language titles from leading British and American publishers. One of the great things about this new store is the fact it has discarded cumbersome DRM formats and instead has gone in the Pottermore direction of digital watermarks.
To celebrate the launch of the new Danish Txtr ebook store, Gyldendal is offering a 20% discount on twenty of its top titles. The promotion will include a number of bestselling titles by authors such as George R.R. Martin, Lotte og Søren Hammer, and Lars Kepler.
Lindhardt og Ringhof is reducing the price of five top titles in the Txtr store including Pythias anvisninger, the most popular Swedish crime novel of the year, and Odins labrint, the most talked-about debut title of the moment by Mads Peder Nordbo. The three other bestselling books are Afrikas Horn by Wilbur Smith; En shopaholic i New York from popular chick lit author Sophie Kinsella; and Anden Verdenskrig, Antony Beevor’s book about the Second World War.
If you buy Txtr ebooks from any of its online stores, you can use iOS or Android apps to read them while on the go. This ensures that all of your purchases will be stored in the cloud and easily be accessible on your entire range of e-readers, tablets, or phones.
Anne-Sophie Lanier, VP of Content and Publisher Relations at txtr, says, “The Danish ebook market is still in the early stages of development and is open for a retailer bringing a fresh approach to ebooks and e-reading. We are very pleased to work with open-minded and innovative publishers, such as Gyldendal and Lindhardt og Ringhof, who are willing to experiment together with us to kick-start the market.”
“We are very happy to work with txtr. txtr brings us closer to users we could not reach before, and this move will definitely introduce the ebook and our digital content to a much larger audience,” adds Digital Director Karen Westman Hertz from Gyldendal.
“We are happy to welcome txtr onto the Danish ebook market, giving readers more opportunities to browse and buy our great books,” adds Gertrud Smith from Lindhart og Ringhof.
Michael Kozlowski is the Editor in Chief of Good e-Reader. He has been writing about audiobooks and e-readers for the past ten years. His articles have been picked up by major and local news sources and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times.