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The latest news on Audiobooks, eBooks and eReaders

A Large Segment of the Population Only Uses an e-Reader Once

November 12, 2012 By Michael Kozlowski 2 Comments

Every year major statistics are released that give us an idea on e-reader adoption and people’s reading habits. Ever since they started being sold at major retailers and bookstores, people have experienced buyer’s remorse. According to a study published yesterday, 35% of owners admitted that they have only used their e-reader device once since purchasing the item while 37% admit that their e-reader wasn’t a smart buy.

Couponcodes4u normally releases these studies once a year, and the most recent report surveyed over 1,983 Americans. Respondents were initially asked to stipulate how much they used their e-reader device on average, to which 35% said they had used it just once, while 17% said they used their gadget once a week. However, 29% of the respondents said they used their device every day.

With the holiday season coming up, you may figure an e-reader would make a mighty fine gift. The Kobo Mini is a very smart buy at almost $79, but you might want to think twice. 22% of all people surveyed said they received an e-reader as a gift, and never even took it out of the box. This almost mirrors last year statistics.

Michael Kozlowski

Michael Kozlowski is the Editor in Chief of Good e-Reader. He has been writing about audiobooks and e-readers for the past ten years. His articles have been picked up by major and local news sources and websites such as the CNET, Engadget, Huffington Post and Verge.

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Filed Under: e-Reader News, Kindle News



  • JCB

    I have been reading e-books for many tears. The first e-book I read in its entirety was probably Bruce Sterling’s The Hacker Crackdown when he released it as a text file in 1994. I read that sitting at a 15in CRT on a Windows 3 PC. I have never been keen on having a dedicated e-book reader, with the limitiations and lock-ins. For a couple of years I was reading The Times daily and New Scientist weekly on a decent LCD under Win 7. Finally I got an Android tablet last July and that handles all my reading matter now, apart from my backlog of a few hundred paperbacks and some magazines that arrive in the post.

    My experience has convinced me that I was right to avoid the Kindle et al. A decent e-reader needs to be a general purpose computing device to meet my needs.

    Dedicated e-reader – just say No.

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