Amazon has just opened up two pop up stores at retail malls in Paris France. Customers can checkout demo units of the very affordable Kindle Basic, Kindle Paperwhite and the Kindle Voyage. Amazon has has multiple units of the new 59.99 Kindle Fire tablet.
This pop-up store is a first for the American e-commerce giant, not only in France but also in Europe. Over the last few years Amazon has experimented with popup stores in San Francisco and China.
The first pop up store is located at the shopping center Les 4 Temps in the in 2 Raspberry area, I am not sure where the second is located.
Michael Kozlowski is the editor-in-chief at Good e-Reader and has written about audiobooks and e-readers for the past fifteen years. Newspapers and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times have picked up his articles. He Lives in Vancouver, British Columbia, Canada.