The Content Wrangler published a great visual from Aptara last week that showed the stark truth about how things are going in the world of ebooks. Aptara’s September 2011 report, The Aptara Survey of Publishing Professionals, covered everything from a breakdown on how people like to read their digital content to what percentage of all publishers get how much of their revenue from ebooks.
Some of the surprising numbers included the number of publishers who have no plans to produce ebooks at any time in the future, the very slight differences in total sales among the various top-name ebook distribution channels, and the startlingly high number of publishers who plan to release the majority of their titles in both print and digital editions.
The visual even goes into the depth of what is preventing more publishers from working in digital, and it was shocking that eight percent of publishers listed the costs involved in ebook production and distribution as a main reason to avoid digital.
Aptara is a U.S.-based company with more than 5,000 publishing services professionals worldwide, providing outsourced content production, digital publishing, ebook publishing, editorial services, and more to leading companies in a wide variety of fields.
Mercy Pilkington is a Senior Editor for Good e-Reader. She is also the CEO and founder of a hybrid publishing and consulting company.
