The Blackberry Passport is a very innovative device in terms of overall design. It features a totally square display and a keyboard that doubles as a mouse. Blackberry loyalists see this phone as the resurrection of the brand and within hours has completely sold out.
Blackberry CEO John Chen has announced that the first run of Passport smartphones sold out in 6 hours after its announcement on BlackBerry’s website and in 10 hours on Amazon. The $600 unlocked phone comes with the Amazon App Store pre-loaded on it and many customers are attracted to the price and extensive app ecosystem.
Certainly Blackberry is not in a position to smash the recent iPhone 6, that sold millions in the opening weekend but does bode well for the Canadian company that many people wrote off as dead last year.
Michael Kozlowski is the editor-in-chief at Good e-Reader and has written about audiobooks and e-readers for the past fifteen years. Newspapers and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times have picked up his articles. He Lives in Vancouver, British Columbia, Canada.