LinkedIn has been working on a revised mobile experience and today has released new apps for Android and iOS. The redesign borrows heavily from Pulse Reader, in the respect that you will see posts from people in your extended network and articles that are popular among people with similar jobs. The app filters which updates you’ll see based on what you’re most likely to be interested in — and the company says the feature will get better over time as you use the app more.
Joff Redfern, vice president of product at LinkedIn, says the company redesigned the software to raise the app’s profile among the other LinkedIn apps, as well as to integrate an app launcher feature that makes it easier to open those other apps, including LinkedIn Pulse, LinkedIn Groups and LinkedIn SlideShare.
LinkedIn is the world’s largest professional network on the internet, with more than 259 million members worldwide, including executives from Fortune 500 companies. The service tends to be used primarily by job seekers and recruiters. Don’t get me wrong, this app update feels fresh and modern, but I doubt it will see a surge in popularity. People simply don’t visit LinkedIn to read the news and be social.
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Michael Kozlowski is the editor-in-chief at Good e-Reader and has written about audiobooks and e-readers for the past fifteen years. Newspapers and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times have picked up his articles. He Lives in Vancouver, British Columbia, Canada.