The iPad dominance has reached the enterprise segment as well. The numbers alone say it all and it paints a grim picture for the competition. A recent survey by Good Technology has revealed that of all mobile devices that were activated by those from the business community in Q2 2011, 27 percent turned out to be tablet PCs. The Apple iPad formed the bulk of that, which turned out to be more than 95 percent. Good Technology is a well known name in the business segment, engaged as it is in providing mobile device management services to 49 of the Fortune 100 and 182 of the Fortune 500 companies.
Earlier in the week, Apple CFO Peter Oppenheimer said during Apple’s Q3 earnings call, “Today 86 percent of the Fortune 500 are deploying or testing iPad within their enterprises, up from 75 percent last quarter. We are also seeing strong adoption internationally with 47 percent of Global 500 companies testing or deploying iPad. In the 15 months since iPad has shipped, we have seen iPad used in the enterprise in ways we could have never imagined.”
All these while Android’s own share has come down to a paltry 3.1 percent. What makes the Android figure even more depressing is the fact that this is in spite of several big name tablets like the Motorola Xoom or the Samsung Galaxy Tab 10.1 being currently available. The rise of the iPad in the enterprise segment is still hardly surprising given the fact that the Apple tablet is the highest selling tablet in the market and is more well entrenched than any of its rivals.
John Herrema, Senior Vice President of Corporate Strategy at Good has this to say to explain the wide disparity: “We attribute the large gap between iPad and Android tablet activations to the combination of user preference among our ‘BYOD’ (Bring Your Own Device) users and large deployments of company-owned iPads, especially in verticals like financial services and healthcare.”
However, Good does believe the advantage cannot be in favor of the iPad for a very long time, though the Apple tablet is surely in the safe zone at least for this year.
“As we saw with Android smartphones over the course of 2010, we do expect Android to narrow this huge gap in tablet activations, the company revealed, while also adding, “However, we don’t see that happening in 2011. The iPad 2 simply has too much momentum.”
Apple surely will have its work cut out in matching up to the increase in demand for the iPad while the company readies a new version; the iPad 3 is ready for a release this fall.