New York Times has agreed to comply with Apple’s in-app subscription rule. What this means is that New York Times will now have to pay 30 percent of every in-app sale it makes, something that the publisher has refused to do until now. Apple has earlier set a New York Times June 30 deadline to avoid facing removal from the Apple App store. Apple later extended the deadline by one more day so that the newspaper could enable in-app purchasing through iPad newspaper.
So far among the major newspapers, only the Financial Times has found a way out of beating Apple’s strict app policy by launching its own website based on HTML 5, the web technology Apple iPad complies with. Now that a newspaper as big as the New York Times falling in line with Apple’s policy, it will be interesting how the Cupertino based company responds to this.