Tablet shipments witnessed a 10 percent decline the world over in the third quarter compared to the same period a year ago, research by Strategy Analytics revealed. The slump however has not been due to a lack in demand but is being attributed to the global chip shortage as well as other supply chain constraints owing to the pandemic.
That said, Apple and Lenovo managed to beat the odds and emerged as the only two companies to have built on their market shares. The rest are having to deal with massive double-digit negative growth rates. The worst hit has been Huawei that saw a massive 64 percent decline in growth followed by Amazon and Samsung that witnessed 26 percent and 21 percent negative growth during Q3 respectively.
Samsung though continued to be the second largest player in the segment with shipments of 7.5 million tablets that made for a 17 percent market share. Apple held on or rather further consolidated its position at the top with shipments of 17.3 million tablet devices which translates to a 38 percent market share and a 15 percent improvement in its growth rate.
Lenovo shipped 4.3 million tablets which are 5 percent more than what it did last year in Q3. That also made for a market share of 9 percent. Amazon and Huawei shipped 3.7 and 1.8 million tablets during the same period which makes for 8 percent and 4 percent market share respectively.
Windows tablet too fared well with companies like Lenovo, Dell, and HP all selling hybrid detachable tablet devices in sizeable numbers. This shouldn’t come as a surprise as demand for productivity-oriented tablets saw a sharp upturn as people sought devices for working or studying from home during the pandemic. The success of the tablet market is primarily attributed to being able to use professional quality apps such as Adobe Photoshop or download games from Steam, such as New World, their New World Coins are getting harder to get, with recently patches to curb in-game inflation. Runescape and Runescape Classic are also very popular titles to download, their RuneScape gold is a primary form of currency in the game, allowing you to purchase gear, weapon, items from stores, the GE, or other players etc. RS gold can be earned through quests, skilling, PKing or other forms of activities in-game. Many people end up turning to buying Runescape OSRS Gold, instead of grinding. This has resulted in Windows tablets still being relevant, but for how long? Serious gamers are doing to be switching to the Steam Deck soon, and it will remains to be seen if the Windows tablet sector will continue to be strong during the first six months of 2022.
With a keen interest in tech, I make it a point to keep myself updated on the latest developments in technology and gadgets. That includes smartphones or tablet devices but stretches to even AI and self-driven automobiles, the latter being my latest fad. Besides writing, I like watching videos, reading, listening to music, or experimenting with different recipes. The motion picture is another aspect that interests me a lot, and I'll likely make a film sometime in the future.
