Yahoo is growing tired of the standard way advertisements are presented in their extended network. The company wants to go beyond text and simple images and hearken back to an era where Vogue or Wired Ads are a work of art. Marissa Mayer, the CEO of Yahoo wants to re-energize her advertising network and one of the latest examples of her vision is via Yahoo Food. This is … [Read more...] about Yahoo to Borrow a Page out of Magazine Advertisements with New Initiatives
Archives for February 2014
How to Get the WWE Network on Apple TV Outside of the US
The WWE Network has launched today, that gives thousands of hours of PPV and original content. The service is flagged as US only, and if you want to watch it on your Apple TV there are a few things you have to do, other than subscribe to the service. Today, we are going to look at what you need to do to get it up and running. The first thing you need to do is open up the … [Read more...] about How to Get the WWE Network on Apple TV Outside of the US
Snooki Sells More Books than Lynn Shepherd, and That Makes Me Happy
Critics and industry watchers can hypothesize all they want to about what's wrong with publishing. Is it these upstart authors coming along and thinking they deserve to publish their garbage? Is it the publishers who wield their iron-leashed authority while practically stealing from authors with their abusive contracts? No. It's articles like this one by author Lynn … [Read more...] about Snooki Sells More Books than Lynn Shepherd, and That Makes Me Happy
Vook Acquires BookIR, Means Realistic Book Sales Data
The publishing industry has spent the past few weeks reeling from the insights provided by DBW and AuthorEarnings into what book sales data actually feels like for the rights holders involved, if not actually providing meaning discussion and furthering conversations about how accurate comparative sales data can help authors and publishers. But a new acquisition, announced today … [Read more...] about Vook Acquires BookIR, Means Realistic Book Sales Data
YotaPhone 2 Includes Larger High Res e-Ink Display
YotaPhone is already into developing the second gen version of its dual screen device, merely months after having launched the original. The prototype that was unveiled at the MWC 2014 is a lot thinner and lighter than the original, a far cry from the drab and bulky looking YotaPhone 1. To be available in color options of white and black, the YotaPhone 2 comes with rounded … [Read more...] about YotaPhone 2 Includes Larger High Res e-Ink Display
BookBaby Helps Promote Indie Authors with New GoodReads and NoiseTrade Deal
Bookbaby has come a long way since it cut their teeth doing yet another self-publishing platform. The company has been ironing out their PR and Marketing campaigns for authors who ask the question "How do I get my book reviewed? Who are my local press contacts? Where do I begin with my promotional campaign? Most importantly: How do I let people know about my book?" One of the … [Read more...] about BookBaby Helps Promote Indie Authors with New GoodReads and NoiseTrade Deal
Spritz Contributes New e-Reading Software for Samsung S5
One of the big drawbacks of reading on phones and specifically smart watches, is the words tend to all jumble together. I have found it tremendously jarring to read on my smaller devices. A new startup called Spritz is seeking to remedy this situation one word at a time. Samsung has not even announced their new Samsung S5, but did talk about their new Gear 2. The first … [Read more...] about Spritz Contributes New e-Reading Software for Samsung S5
Top 10 Android Apps of the Week – Feb 24 2014
Over the course of the last few weeks we have seen a litany of Flappy Bird clones populate the Android ecosystem. None have seen the critical success as the original, but some have close to five million downloads. The viral nature of the whole phenomenon has seemed to dissipated, with not many new Vine or viral videos being created. Today, we look at the top best apps that came … [Read more...] about Top 10 Android Apps of the Week – Feb 24 2014
OAXIS Launches New e-Ink Case For Smartphones
OAXIS has followed up its earlier attempt at an e-ink smartphone case with a new take on the concept which was unveiled at the ongoing MWC event. The InkCase Lite adds a secondary 3.5 inch 360 X 600 resolution Mobius e-ink display at the rear. It comes with its own battery and CPU which means it does not have to poach on the resources of the smartphone it is clamped on to. … [Read more...] about OAXIS Launches New e-Ink Case For Smartphones