BookTok

BookTok is a sub-community on TikTok where users post under the hashtag #booktok, sharing book reviews, must-read recommendations, memes, and a variety of literary content. It has played a crucial role in bringing attention to new authors and helping them become bestsellers. But which books are the most popular?

The team at JPC has analyzed Google search volumes of the most popular books from #BookTok to determine the most popular titles. The study also analyzed a range of metrics such as the number of independent bookshops, the number of public libraries and the number of cafés to declare the best cities for bookworms.

The most popular #BookTok book in the US:

  1. Fourth Wing by Rebecca Yaros
  2. Daisy Jones and the Six by Taylor Jenkins-Reid
  3. It Ends With Us by Colleen Hoover
  4. Where the Crawdads Sing by Delia Owens
  5. Throne of Glass by Sarah J. Maas
  6. Normal People by Sally Rooney
  7. The Idea of You by Robin Lee
  8. Iron Flame by Rebecca Yaros
  9. Tomorrow and Tomorrow and Tomorrow by Gabrielle Zevin
  10. Twisted Love by Ana Huang
  11. The Seven Husbands of Evelyn Hugo by Taylor Jenkins-Reid
  12. Magnolia Parks by Jessa Hastings
  13. Yellow Face by R. F. Kuang
  14. The Inheritance Games by Jennifer Lynn Barnes
  15. Archer’s Voice by Mia Sheridan
  16. The Invisible Life of Addie LaRue by V. E. Schwab
  17. The Song of Achilles by Madeline Miller
  18. Conversations with Friends by Sally Rooney

Key findings include:

  • “Fourth Wing” by Rebecca Yarros is the most popular #BookTok book, attracting 368,000 monthly Google searches. It’s followed by “Daisy Jones and the Six” by Taylor Jenkins-Reid, “It Ends With Us” by Colleen Hoover, and “Where the Crawdads Sing” by Delia Owens.
  • New York and Massachusetts are the most book-obsessed states with 77,690 and 25,960 Google searches for book-related terms respectively.
  • New York is crowned the best city in the US for book lovers, boasting 131 libraries, 30 independent bookstores, and 2,879 cafés followed by Los Angeles and Chicago.
adminajax
Author at Good e-Reader | navkiran@goodereader.com

Navkiran Dhaliwal is a seasoned content writer with 10+ years of experience. When she's not writing, she can be found cooking up a storm or spending time with her dog, Rain.

You May Also Like
poisonous books

Old Books Found in the Public Library are Deadly and Poisonous

Libraries all over the world have poisonous books that contain materials such as copper, arsenic, mercury, and chrome. Tracking them down is difficult.
kobo sage 0613en

The Top 10 Non-Fiction Books for June 2025

Several notable non-fiction books are out this month on subjects such as Rivers, Apple in China, and ABBA.
KOBO Sage 0323 EN 1

The Best Amazon Kindle Books for July 2025

Looking for a new book to curl up and read, or want to populate a Kindle? Here are our best books of July.
beach reads 2022

Here are the best books of the year from major booksellers

Online booksellers and news sites have released their bestselling books of the year so far. Here is an excellent roundup of all the best ones.