Marvel AR is an augmented e-reading app that gives you a multimedia experience based on the comic you are reading. The premise of the app is to be a second screen to the traditional comic book. You get interviews with the artists and writers and even fight scenes. The new Marvel AR update is going to be jam packed with new enhancements.
The last time Marvel AR was updated was July 11 2013, which makes it fairly outdated. At the South by Southwest event in Texas, Marvel has confirmed that a big update will be released in April. “It was just time,” John Cerilli, VP of Content & Programming, said. “After concentrating on the actual content going into the app and pumping it full for nearly two years, we realized the app itself may not be giving users the best experience it can.”
Marvel has promised that the app will load up faster and give you all of the AR features faster then before. “We promise more 3D!” Cerilli said. “One of the finest executions we’ve done to date was seeing Cap fight Wolverine in our AVENGERS VS X-MEN Hardcover. Fans really loved it. We really loved it. So we’ve figured out a way to budget for them and when fans see what we have in store with some of the new 3D executions, they’re going to love it. We’re also really fond of our Marvel Science series and have a great relationship with some world class thinkers, so you’ll see a lot more of that, too