As more and more content providers look at subscription-based platforms for distribution–all of whom seem to compare themselves to the company who has succeeded globally on a large scale, Netflix–a wide variety of formats have begun their own experiments. Everything from film to books to music has been made available in the “all you can eat” model, often in both freemium and ad-free paid subscriptions.
Now, Mindsy is bringing that concept to online learning. Unlike similar learning platforms, Mindsy is for a broader type of content rather than market-specific materials that focus on the learning needs of a particular audience. With everything from academics to art instruction, Mindsy is looking at reaching anyone who needs online video-based content, all for $29 a month.
Currently, the catalog of titles is broken down into categories such as technology, business, design, arts and photography, health and fitness, lifestyle, personal growth, math and science, languages, music, crafts and hobbies, sports, games, and its broader category, simply called Other.
What makes Mindsy so interesting in its offering is that the company openly admits that this level of content is available elsewhere, but that it is often available for a fee that equates to one video module costing users the same amount as an unlimited month of instruction. By aggregating content from across a variety of fields, Mindsy hopes to lure users in with the implicit value of a subscription versus pay-as-you-go.