Not long after digital publishing improved the reading experience with portability, the option to change font size, and the instant access to new titles, developers began looking for ways to improve digital publishing. Enhanced ebooks offered never-before-seen full-color images, hyperlinks provided more information, and embedded video added an extra layer of content to a book.
One of the concepts that launched early but (unfortunately) didn’t seem to take off with consumers was audio soundtracks that played while readers worked through the book. Not audio narration and not limited to music, these soundtracks were designed to move at the reader’s pace and fit the action of the story at that time. While the idea didn’t seem to get the attention that things like embedded content for tablet-based textbooks received, soundtrack reading is getting a new life through Booktrack.
The company launched some time ago and has rolled out new features–like Booktrack Studio, which lets readers create these accompanying soundtracks from a library of some 20,000 different tracks–that have enticed more than 300,000 users to join, and led to the creation of almost four thousand reader-built ebook soundtracks since its recent launch.
Now, Booktrack has secured $3M in funding to increase its capabilities and add new avenues to its focus, including a self-publishing angle and a classroom function. The latter focus, Booktrack for education, stands to become one of the more exciting innovations in classroom application for digital reading since the adoption of ebooks in K12 classroom. Multiple studies have shown that user engagement in both adults and students increases with the addition of music or other audio enhancements, leading to higher rates of reading comprehension and longer time spent engaging with a book.