The entire notion of Netflix for e-Books has caught on in a big. A few years ago many publishers were resistant to the entire idea and gradually they have all come around. Oyster is one of the leaders in the field of e-book subscription services, where users pay a low monthly fee and get access to thousands of digital books they can read at their leisure. Today, the company is proud to announce that they have reached an agreement with JK Rowling, to have the entire Harry Potter saga available.
For the longest time Rowling was heavily resistant to the idea of digitizing her titles. The main problem was control, she did not want an established publishing company to take a percentage of each sale and wanted to market the books herself. This led to the creation of Pottermore, the only place online where you can buy the digital editions of every Harry Potter book ever written. One of the things that drove its success was that every title was DRM-Free. This allowed readers to easily transfer them to their smartphones, tablets or e-readers and not have to use 3rd party tools or utilities. The Pottermore initiative was spearheaded by Charlie Redmayne and his efforts were such a resounding success that he was soon tapped to be the next CEO of Harper Collins UK.
When Oyster launched in 2013 one of their top ten searches every single month were the Harry Potter books, now the wait is over. All seven main Harry Potter ebooks and three Hogwarts Library eBooks are now available.
Oyster’s Reader Themes will be replaced by “House Themes,” with designs inspired by Gryffindor, Slytherin, Ravenclaw and Hufflepuff, and readers can tap the Sorting Hat icon to have one chosen at random. The Oyster Review will also be dedicated to Harry Potter from Jan. 28 – 30, featuring unique editorial content celebrating the series, commissioned and authored by Oyster.