In another brilliant career move by highly successful self-published author Bella Andre, the author signed an exclusive contract with Kobo to make five of her popular Lucy Kevin titles available in French exclusively through the Writing Life platform. Andre, who wrote the Four Weddings and a Fiasco series under the name Lucy Kevin, has become widely recognized for maintaining strict creative and rights control over her work, despite traditional print publishing deals with a major publisher, a move that has allowed her to make decisions such as the Kobo deal.
According to a press release from Kobo, “The first title, The Wedding Gift (Le Cadeau), is now available, with the other titles launching throughout the year. From now until February 15th customers who purchase any Kobo eReader model at any Kobo retailer in France will receive a copy of Le Cadeau and three other eBook titles for free. The translation, a collaboration between Kobo and Lucy Kevin, is a part of a Kobo Writing Life initiative to bring self-published authors to new non-English markets.”
Andre, who also writes the bestselling Sullivans series, told Good e-Reader yesterday that this promotion is exactly the kind of opportunity that authors need to take advantage of, especially as it relates to providing their fans with content in a timely way.
“Writing the next great book is always the most important thing you can do for your career, whether you are just starting out or consistently hit the NYT bestseller list. I have consistently released a book about The Sullivans once a quarter since 2011, and once I hit book five in my series about The Sullivans, my career jumped to an entirely new level! Now that I’m about to release Book 12 (JUST TO BE WITH YOU) in early March 2014, the number one thing my readers say on Facebook and Twitter and in emails is that they hope I never stop writing about The Sullivans because they want to read stories about this family forever.”
Kobo’s Writing Life platform has allowed self-published authors to make their books available globally, and translation efforts like Andre’s help ensure that content reaches viable reading markets. Kobo currently has an ebook and e-reader retail presence in over 190 countries.