Barnes & Noble does not have any new tablets to entice buyers with this holiday season, so the company is doing the next best thing by offering heavy discounts on its existing line up. The 7 inch Nook HD will now be available for only $129, down from its original $199; similarly, the 9 inch Nook HD+ will cost $149 after a hefty $120 discount from the original price tag of $269. Both tablets were first introduced during fall 2012 and, while the entire tablet scene has undergone a lot of changes during that time, both Nooks have become a lot more relevant thanks to the price cuts announced. This isn’t the first time that the Nook HD range of tablets has seen its price revised, as it was just this last September that the tablet was discounted during the back to school period in the UK.
B&N started with the Nook tablet as a viable alternative to the Amazon Kindle Fire or the Kobo tablet line up, primarily built as a means to draw consumers to the B&N online book store. The company has just released the enhanced Nook with Glowlight, which seems to be a pretty decent package so far. The company has also backtracked from its earlier possibility of exiting the tablet segment, though it could be sometime before we get to see the successor to the current Nook HD.
In the meantime, what remains to be seen is whether the Nook HD and HD+ can survive the onslaught from the present crop of tablets with a price cut alone. Amazon, Apple, Google, Kobo, and more have all come up with newer tablet versions that offer a pixel rich display and better performance.