Apple iBooks in the United States launched its first official Twitter account. This will be used to keep customers informed of new releases, exclusive book offers and much more.
The accounts tweet today was promoting the new book by Erin Morgenstern, called “The Night Circus.” This book is being promoted by Apple on the main iBooks page. It is also the book of week in Starbucks locations in the USA.
Wait, Starbucks? Last month Starbucks locations only in the USA expanded on their weekly free iTunes music cards you see by the Barista. Apple changed it up by offering free ebooks and discounts on them. Too bad this is not available yet in Canada or other international markets.
No word yet when iBooks will start an international version of its account, but I would not hold my breath.
Michael Kozlowski is the Editor in Chief of Good e-Reader. He has been writing about audiobooks and e-readers for the past ten years. His articles have been picked up by major and local news sources and websites such as the CBC, CNET, Engadget, Huffington Post and the New York Times.