JP Morgan Securities has made an update to its forecast for tablet PCs showing a big increase in projected sales. This is attributed to a steep adoption rate for tablets as they grow in popularity.
Tablet PCs broke new ground when they began to be incorporated into enterprise and education environments. Now that there are increasingly more avenues for their usage they are becoming a much needed device for operation workflow. In some instances tablets are even more valuable than desktop computers. In restaurants, yachts, and other customer service environments tablets like the iPad are being used an as interface to enhance the customer’s experience. The improved operating systems that are being placed on tablets have made them more robust and versatile in order to accommodate many different industries.
“We expect tablets to have an increasingly negative impact on PC shipments,” said analyst Mark Moskowitz. “More than 35 percent of tablets sold in 2012 will be cannibalistic, particularly as relates to netbooks and notebooks.”
JP Morgan, after reassessment has raised its 2011 tablet PC estimated revenue from $24.9 billion to $26.1 billion. The 2012 forecast has gone from $34.1 billion up to $35.2 billion. That equates to 47.9 million units projected to be shipped this year and 79.6 million for next year.
There is a steady stream of new vendors joining the tablet market which provides the end consumer with more options and features. You also have the big dogs on block like Apple that will be dropping their prices in order to stay competitive. Lower prices could mean that people that were reluctant to pick one up before might now have a change of heart.
The forecast shows us that the tablet PC craze is not just a passing fad but more of a shift in paradigm. Businesses and consumers alike are finding more and more uses for them and have shown to be quite comfortable with utilizing them. As we move closer to truly ubiquitous devices the tablet PC can be considered a stepping stone in the right direction and it’s good to know so many people are on board.
