Recent research by analysts CCS Insight has predicted that tablet sales in the UK could hit a rough patch in 2014. To put that in figures, tablet market in the UK could be worth 14 million devices, quite a drop from the 17 million mark that tablet sales peaked to in 2013. This will also mark the first negative growth to be recorded in 2 years’ time during which tablet sales continued to scale new heights. Marina Koytcheva, director of forecasting at CCS Insight though believes that things could turn around in around 2 years’ time when those who bought tablet devices during 2012 and 2013 start looking to replace their devices.
Things are expected to settle down from then onwards so that by 2017, tablet sales could reach 20 million units. Tablet devices have been the most favored gifting item during the holiday season so that by the end of 2013, almost half of Britons now own a tablet device. Also, with budget tablet devices being the most sought after, a sizeable number of tablet users are expected to upgrade to higher specced devices by the time they have grown used to their current versions, thereby fueling higher sales.
Another trend that has emerged is that it is the smaller tablet devices with screen size less than 9 inches selling more than their big screen counterparts. Almost two-third of tablet sales by 2017 is predicted to be comprised of devices with display of 9 inch or less.