Chipotle is one of the best chain restaurants in the US that focuses on gourmet Mexican food, such as burritos. The company has taken the unusual step to distinguish themselves from the competition by adorning their disposable cups and takeout bags with short stories by Jonathan Safran Foer, Malcolm Gladwell, Toni Morrison, George Saunders, and Vanity Fair contributing editor … [Read more...] about Chipotle Cups and Takeout Bags Adorned with Quality Litterature
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NextIssue Media Catalog Grows to Over 100 Titles
One of the features of any tablet device that customers have grown used to is the ability to touch an app with a finger tip and have instant access to their content. This instantaneous ability to see all purchased content may be what has driven NextIssue Media to reformulate what consumers may be used to with digital magazine publication. Unlike per-issue purchases or … [Read more...] about NextIssue Media Catalog Grows to Over 100 Titles
Vanity Fair’s iOS Version Sorted by Reading Times
In a nod to the understanding that consumers who read on mobile devices are probably on a time budget, the newly launched full-length issues of Vanity Fair have a new offer: reading times. Originally initiated by Liberty magazine in the 1920s, the reading time feature sorts articles for the reader by how long the article should take, which is perfect for the morning commute or … [Read more...] about Vanity Fair’s iOS Version Sorted by Reading Times
iPad Magazine Sales Plummet
While the iPad might be rewriting sales records, unfortunately, the same can't be said of the magazine apps that is on offer on the iPad. The Apple tablet made have made the right start but it seems, it is finding it difficult to hold on to the initial figures any more. For the number crunchers, here are some figures to dwell upon as revealed by the Audit Bureau of … [Read more...] about iPad Magazine Sales Plummet