Hughes & Hughes booksellers are bringing the Kobo Glo and Kobo Mini to five of its bookshops in Ireland. H&H issued the following statement today: “Just like us, Kobo is passionate about books. What’s more, unlike its online competitors, the company is a firm friend to the high street bookseller. Set up your Kobo account through our link, download your next great read instantly from a choice of over 3 million ebook titles—including best sellers, hidden gems, Indie picks and personalized recommendations—from the Kobo website and continue to support your local H&H with every purchase.”
The Kobo deal with Hughes & Hughes allows customers to enter their store’s ID number during registration, which earns the store commissions on digital purchases made by the customer. This helps support your local bookstore, in that the store gets commission for the sale. This type of synergy ensures that brick and motor stores will not be cannibalized with digital sales.