With more than 60 million Americans owing at least one mobile device, it’s not hard to understand the allure of digital magazines and newspapers. But it’s not just consumers who’ve taken to digital subscriptions, libraries, schools, and other industries have also seen the commercial benefit to offering unlimited access to digital publications to their customers and clients.
One of the world’s leading digital subscription platforms, PressReader, announced this week the addition of as many as thirty new titles in its catalog of all-you-can-read publications. These titles include Lonely Planet Traveller, BBC Music, Top Gear, and many more.
“Immediate are renowned for producing compelling content that enhances the way people engage with what they love,” said Kevin Curtis, head of mobile apps and partnerships, in a press release. “Our digital revenues are accelerating and our world-class content is driving this forward across new platforms. PressReader will be an important vehicle to help continue this growth.”
PressReader has been on the forefront of publishing innovation for the past decade, pioneering the all-you-can-read model and offering over 4,000 magazines and newspapers on its platform, with 540 publications from the UK alone.
“We are beyond thrilled to welcome Immediate Media and their high-caliber titles to our growing roster of magazines,” continuing Nikolay Malyarov, chief content officer at PressReader. “They have received great recognition for their forward-thinking digital vision and we are honored to have been chosen as a partner on their journey from legacy to legendary.”
This addition brings the available number of titles in both magazines and newspapers to well over four thousand, a fact that has gained a lot of interest from hotels who seek to entice guests, libraries who are working within the constraints of ever-shrinking budgets, and other organizations with similar cost-effectiveness and engagement needs. PressReader also operates its own hotspots to reach consumers in a variety of public venues.